Post 8 | Add Social Media linking | Project 3


Add Social Media linking
Trust Factor

 Adding social media links to your page can be a useful tool to increase your sites trust value, if a user lands on a page and can see that it is possible to also view the companies Facebook and other social media avenues it lends a greater sense of reliability, especially social media numbers are high.

SEO Benefits
On the other hand, social media also had a correlation with better SEO results, it is unclear of how googles algorithm operates as to if or how social media affects rankings. 

 According to Searchmetrics’ 2016 Rebooting Ranking Factors White Paper:

 “The correlation between social signals and ranking position is extremely high, and the number of social signals per landing page has remained constant when compared to with the values from last year’s whitepaper. … The top-ranked websites in Google’s rankings displays vastly more social signals than all other pages…. This is primarily due to the overlap between brand websites performing strongly in social networks and being allocated top positions by Google.”
Implementation to Website

 Below is my process of adding a simple social media button to my website, my client has minimal social media presence but a respectable amount of likes on facebook so I chose to link that, my goal was to input this button without disrupting the minimalistic design that the website already holds, ideally I would place it into the menu bar on the far right side, but due to time constraints I have settled for two locations within the page content on the home & contact page for now.

 From hovering over the buttons users can then visit, like or share.














Mobile view


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